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Quitting never looked cooler

Quitting
never looked cooler

If smoking can be cool, so can quitting. Thanks to Noop. The world’s first Double Smart Ring. With patented Habit Interruption Technology, this is a ring that is designed to close your grip. So you get a grip over your smoking.

Habit Interruption Tech

Great tech is always simple.
And simplicity is at the core
of the technology behind Noop.
In fact it’s so simple that there
is no tech.

Just a stylish way to bridge the gap between the index and middle finger.

Habit Interruption Tech

Great tech is always simple. And simplicity is at the core of the technology behind Noop. In fact it’s so simple that there
is no tech.

Just a stylish way to bridge the gap between the index and middle finger.

Meet Noop, designed to help you quit smoking.

It’s not just a ring. It’s a symbol. The next time someone offers you a cigarette, just say Nope.

woman holding a phone and man looking at the phone. both are smiling

Taste better with Noop

woman holding a phone and man looking at the phone. both are smiling

Taste better with Noop

woman holding a phone and man looking at the phone. both are smiling
woman holding a phone and man looking at the phone. both are smiling

Smell better with Noop

woman holding a phone and man looking at the phone. both are smiling

Smell better with Noop

woman holding a phone and man looking at the phone. both are smiling

Breathe better with Noop.

woman holding a phone and man looking at the phone. both are smiling

Breathe better with Noop.

What's in the box?

Not what Brad Pitt thinks, that’s for sure. Not what you think as well. 

No charger

No cable

Just the ring

And a good old user manual

Quitting comes in all sizes.

Quitting comes in all sizes.

Quitting comes in all sizes.

Find your fit before you make it yours.
Match your finger circumference to the Noop size guide below.

Ring size

Circumference (mm)

5

50–52

6

55–57

7

59–62

8

63–64

9

65–66

Ring size

Circumference (mm)

10

66–67

11

69–71

12

73–74

13

75–76

14

77–78

Be the First to Experience Noop

Buy now and make the commitment

Indian Cancer Society

Backed by the people who’ve been fighting the good fight.

An initiative of the Indian Cancer Society, supported by Sideways Consulting, to help people overcome addiction.

Frequently
Asked Questions

Everything you need to know about

Noop before entering journey

How do I charge this smart ring?

Is there an app that runs with this ring?

Does it come in a box?

How do I find my right size

Does it actually help quit smoking ?